Marketing Your Rental Property

As a landlord, one of the biggest advantages of working with a residential property management company is that they can assist you in marketing your property. Because every day your rental property in Mesa, AZ is empty costs you money, a strong marketing strategy should always be part of your business plan.

When you market rental properties, highlight the features your property has that may not be offered by other rentals in the area. For instance, if you install new carpet, update the appliances, or have an outdoor storage area, spotlight these features. Ask your property management company to help you set the right rent for the community to attract as many potential renters as possible and to ensure that your marketing efforts don’t inadvertently violate Fair Housing Act guidelines. Having professional property management can also be a marketing advantage, since renters like to know that there will always be someone available for property maintenance and repairs.

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